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Our goal is to empower private investors with practical, trustworthy guidance—built on long-term strategies, safe brokers, and proven principles used by the world’s leading professionals.

How to take the first steps in your investing journey​

What investment products should you consider buying

The Psychology of Investing: How to Stay Disciplined

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Suboptimal investment behavior reported by over 500,000 Dutch households

The design of investment platforms influences investor behavior in powerful ways—often driving excessive risk-taking, frequent trading, and poor diversification, according to the Dutch financial regulator AFM.

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Navigating the EU Economy in 2025: Risks, Opportunities, and the Path Ahead

With modest growth, falling inflation, and new global trade tensions, the EU economy in 2025 faces challenges—but also investment opportunities in tech, green energy, and infrastructure.

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Private Investor Alliance (PIA) helps individuals learn about leading frameworks and tools to succeed in investing. We advocate for diversified and long-term investments using vetted and safe online brokers and platforms.

Our data-driven comparators, with 14 key categories and 93 data points per broker, provides clear, unbiased rankings to help private investors choose the ideal online broker.

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